Copy of 3 Website Traffic & Engagement Tools That Your Business Can’t Live Without

William Burgess • Oct 18, 2019

Not to be too dramatic, but small business owners live and die by revenue when it comes to running their business.

If you’re new to the digital world, you’re expected to run and manage your company website, if you even have one. The problem is that knowing how to drive traffic so that you get every bit of investment put in from your website is one of the most daunting and time-consuming things as a one or even a multi-operational business.

We’ve set out to put together a list of tools that are business owners who manage their websites. It doesn’t matter if you’re on a one-man team or you have an in-house designer.

Website Traffic Tools by Strategy:

· Hotjar

· SEM Rush

· Buzzsumo


Hotjar

While increasing traffic seems like a priority, analyzing your current website can be overlooked. You need to understand what people are already doing on your website. Hotjar helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

SEM Rush

SEM Rush is an all in one marketing tool for marketers and businesses. This tool can help reveal your website website traffic and online performance Monitor your competitors’ marketing activities and strategies. Though the real meat and potatoes of this tool is focused on search engine optimization, you can also perform advertising research. If you are wanting to increase searchability online, this is the tool for you. SEM offers a free SEO trial, click here to learn more.

Related Content: 5 Things to Know About SEO

Buzzsumo

If your looking for more insight on what content you should be publishing on your website, then you want to use Buzzsumo as your go to tool. You can access real-time views of viral trends for any topic, domain or location. Wanting to know what you target audience problems and pain points are? Buzzsumo allows you search millions of forum posts, Amazon, Reddit, Quora, and Q&A sites right from your dashboard. BuzzSumo is constantly crawling the web and social media feeds to bring you the most popular content in any niche by searching through 5 billion articles with years of data.


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By Roger Turnbow 03 Jan, 2019
SEO in a general term is described as search engine optimization and a process whereby an individual site I being index and displayed to search phrases when any person goes on a research either on any of his or her preferred search engine. Search engine has been of much benefit to many blogger and websites owners over the year because it stands as a major source of traffic and sale referral platform for them. Most people see the search engine as a platform to learn and other see it as a platform to make some cool cash from. Talking about social media social media is beyond the 21st century but aim and upgrade it vision towards the society every day. Social media as people may say is a place where you can air your voice in written format or video conversation but it has rules guiding it but it is not necessary for every individual. Social media and SEO are two different things and making it clearer and understanding to you as a reader we will enumerate more about these two things but first let's start with social media. 5 THINGS PEOPLE NEED TO KNOW ABOUT SOCIAL MEDIA: Build Relationships Building relationship online is what come first became it is the joint of anything that comes to your mind most especially when you build your business brand or as a blogger you need to connect to more blogger to expand your audience online. Relationship come first before any transaction and relationship matters either turns to be positive or negative. Educate Yourself Education is not necessarily having to do with going to school alone because as long as you can read write and understand that's all you need most student go extreme mile to follow educational, relationship and motivational speakers. Learning as a youth becomes easier when you take time to read good articles online that could develop your morals in the society. Increase your visibility I can still remember back in 2015 when I started my online dream as a blogger I still remember how I tried to make sure I teach just to gain more visibility. You need to do something creative to make people understand that you have something benefitting from you. Most people take time to write out motivational article and with time you begin to see how people try to follow you just to get your daily update. Social media marketing Making money online most especially on social media most especially on Facebook and this day most internet marketers have taken a full step into advertisement of their product and selling of any imported good and with this process many have been able to drop food in their table. Social Media Presence Your presence online matters a lot when you are active you tend to attend to customers and business partners so most times you need to be online to avoid losing your business partners. 5 THINGS PEOPLE NEED TO KNOW ABOUT SEO Requires an Accessible URL Now talking of accessible URL is very important most especially when you have a bad host your site might be sometimes be temporarily not available so most times this might affect your site SEO and requires you to go for a good host. Page Speed The page speed also allows your visitors to easily access your site and also this is one of the factors that allows google to easily index your site properly without taking much time. Mobile Friendliness 80% of people who visit our website this day are frequently on mobile either android or java phones so when your site is not mobile friendly most visitors find it difficult to read get some vital information on your site. Optimized Content. Now this has to do with the blogger mostly because this is your day to day criteria and before publishing your article make sure you insert your appropriate keywords, h tag and the rest with this you can make first page on search engine. Domain Age Domain is the gate way to every website online so for you to access a site that site must have a domain to allow easy access. Now talking about the domain age this is another factor for SEO and it is abbreviated as DA it is important and you need to build it up with backlink.
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